Project Overview
Helping this startup evolve their brand presence and product messaging to their target audience both online and off.
Flexnode builds modular, highly configurable, liquid-cooled AI data centers purpose built for the AI-native era. I helped Flexnode better position their company mission, product and value in a way that complimented their brand vision and differientiated them in their market.
Role
Product Design, Prototyping
Industry
IT Services and IT Consulting
Year
2024 to present
Team
Max McNeil, Head of Brand
What I Did
Working alongside Flexnode's Head of Brand / Design Director and internal team we crafted unique, simple and on-brand experiences that clearly communicates the company vision, how it works, and how their product differentiates from their competitors.
Results
An online presence that better positions Flexnode to their target audience and reflects their brand visual standards in a consistent and meaningful way.
Simple wireframes created and discussed to help define strategy, direction, and content.
Social Media Support
Promotional imagery for conference events, thought pieces, new hires, and product releases.
